This method is a more traditional marketing approach to gathering evidence. You bring customers or people from your target audience into...

In this article, we will discuss the techniques that are used in usability engineering. Usability engineering was defined by Tyldesley as...

There are two main types of user research: quantitative (statistics: can be calculated and computed; focuses on numbers and mathematical...

When critically reviewing an experiment it is important to consider whether the experiment achieved what it set out to do and the...

Today, I would like to share an assignment from the Interaction Design specialization’s second course “Design Principles” on Coursera....

With today's article, I would like to talk about experiment design. With its roots in Psychology, experiments have always played an...

With its roots in Psychology, experiments have always played an important role in Human-Computer Interaction (HCI). Designs benefit from...

In the field of human-computer interaction, the Wizard of Oz (abbr. WoZ) technique is a research experiment used to test a...

Researchers design an experiment so that they can observe or measure if changes to one thing cause something else to vary in a repeatable...